I am a lecturer in Critical and Historical Studies and responsible for teaching and supporting the Fashion BA degree. I started my career in fashion as a design practitioner and ran my eponymous fashion label based in London for twenty years, which produced womenswear collections that sold in boutiques and department stores worldwide and showcased at international fashion week events.
Since 2008, I have been lecturing in fashion design and critical cultural studies at various universities, including spending eight years (2008-2016) teaching in the United Arab Emirates. Before joining Kingston in February 2021 and after returning to the UK, I taught at London Metropolitan University and London College of Fashion (UAL), where I continue to teach at undergraduate and postgraduate levels as an Associate Lecturer.
I hold a Ph.D. in Critical Fashion Studies (London College of Fashion, UAL), which is a theory-based ethnography of fashion practices in the field of abaya-led design in the United Arab Emirates. My research remains focused on examining global fashion design cultures and their practices, as well as gender studies, feminist visual activisms, new media communities and entrepreneurship. I am currently working on turning my thesis into a monograph, alongside working on journal articles and book chapters covering various aspect from this research, including Emirati masculine fashion. My research interests intersect with my teaching practice in which I am committed to decolonising the curriculum of fashion studies.
Senior Lecturer Critical and Historical Studies